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Lexus LM Brochure

A multi-fold brochure for the Lexus LM, the brand’s flagship luxury MPV.

Client
Lexus Hong Kong
Year
2020
Role
Graphic Designer
Lexus LM Brochure — cover

About the project

A premium brochure for Lexus Hong Kong, made for the LM, the brand’s flagship luxury MPV. The multi-fold layout shows off the exterior, the custom colour options and the exclusive cabin.

The design aims at a sense of refinement: a minimal dark-and-light palette, elegant typography and a clean, spacious layout. Each section is built around a key selling point, such as the executive seating, the entertainment system and the Mark Levinson audio.

What I did

  • Brochure layout and print design
  • Visual hierarchy and typography styling
  • Image curation and spatial arrangement
  • Brand consistency and premium identity
  • Pre-press formatting and production setup
Lexus LM Brochure — image 1
Lexus LM Brochure — image 2
Lexus LM Brochure — image 3
Lexus LM Brochure — image 4Lexus LM Brochure — image 5
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